MARKETING SERVICES

I.M.C. Trading and consulting offers a counselling service to support the firm interactions with the market, starting from a careful sector analysis and an attentive mapping of the competitors and their activities, through a project planning which enables us to reach the fixed objectives, both in the communicational and commercial context. We believe that every brand has a hidden and sometimes unexplored potential which, however, is able to make its success.

We think that each company potential, which is the key to success, not only the financial one, lies in the capability of building up a strong and long-lasting brand image. If they are large well-renowned mutinational companies or small companies about to be dicovered it doesn't matter: our work is to identify this potential and set it free, devising a lasting position in time which is remarkable for the consumers' life and influences their choices and their loyalty. Advertising is a real passion: our aim is to make a brand grow.

We use all our energy in arranging communicative campaigns which are able to surprise and to involve the people, to make them react, dream, laugh or reflect. Creativity is the focus of our work, but it's never the result of chance. The integration of the competences of various disciplines and different points of view are all basic elements for a campaign arrangement.

I.M.C. Trading and Consulting has always had high regard for the communicative ability planning advertising turnkey campaigns without ignoring sports related to the "racing" world at an international level in which it has always been directly involved: Formula uno - Moto GP - Superbike.